OUR SERVICES
Some ideas need more room to breathe. And the right people to bring them to life.
We work in the realms of strategy, editorial, and animation; however, it’s rare to have these services delivered in isolation. Our writers are skilled strategic thinkers. Our strategists produce creative ideas. Our animators refine scripts and help shape the research. We are human beings after all … cross pollination tends to come naturally.
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Brand strategies answer the question, ‘Who are we?’.
A brand is so much more than a logo; think of a brand in action—the right person knowing that the offering is for them.A brand is a connection made.
When you can clearly articulate what you do, who you are, and what you stand for … you begin to build your brand.
Market research
Target audience analysis
Audience journey mapping
Brand persona
Tone of voice
Brand essence
Brand story
Key messaging
Communications strategies are built to achieve a specific purpose: to increase brand recognition among a new audience segment, to launch a product nationally, to build a pipeline of comms for internal stakeholders. The desired outcome is unique to your business at this moment in time.
Stakeholder analysis
Audience journey mapping
Key messaging
Channel and content recommendations
Distribution strategy
Communications planning
Creative campaign strategies get the heavy lifting done: the research, the consultation, and all the data needed to draw out that golden idea. When collaborating with agencies and internal marketing teams, we can stop there or we can move into creative ideation.
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Editorial is the first love of Longform Creative. The flow and rhythm of words pacing readers towards a new idea—true change makers.
It all starts with words.
Yes, we work with SEO but not at the expense of readability or connection. When a piece is written to be read, it does far greater things for your business and brand.
The words we write become keepsakes, not just clicks.
Feature articles
Blog series
Book editing
Whitepapers
Gated content
Campaign copywriting
Brand copywriting
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Animations bring complex concepts to the masses—it’s the form that allows many people to see themselves in the content.
Our scripting process is always done alongside deep research and consultation with subject-matter experts. Imagine it like a writers’ room: a creative director, animator, and a writer sitting alongside someone with lived experience and an expert in the field.
Symbols show what can remain unsaid—a visual style with cultural motifs that say, ‘You belong here’.
Behaviour change animations
Learning and development films
Explainer videos (i.e. exploded-view animations)
Creative development
Script writing
2D and 3D animation in collaboration with Lead Animator, Davide Boscolo